Base-of-the-Pyramid Distribution Compass
The interactive nature of the BoP Distribution Compass helps decision-makers in companies identify a suitable last-mile distribution model based on their specific product requirements, market conditions, and organizational capabilities. The compass can be used by companies looking to enter a new market or reevaluate their existing distribution strategy for a product. The focus of this tool is on distribution strategies for physical products at the “last mile” of the supply chain. It does not address in detail regulatory frameworks or staff compensation.